Charlotte Watson A2 Evaluation

Final Poster

Deconstruction of CD Advert 3

Deconstruction of a CD Advert 2

Deconstruction of CD advert - 2

Deconstruction of a CD Advert - 1

Click here to view my deconstruction of a CD advert

Final Finished Digipak

Outside of final Digipak

Inside of final Digipak

Process of creating front and back images of my Digipak

I first began by selecting an image I wanted to use for my front and back image, it had to be the most symmetrical one there as well as the best image of that artist. When I had chosen that image, the first thing it was that I did was to remove the background and make it completely white. I then duplicated the photo as you can see in the first image which would allow me to use the same image but cut bits out of one and change the colour of one and add it to the original, and vise versa. I experimented with how I could go about what it was I was trying to achieve.

I made my background image of her black and white by using one of the effects and left the duplicate as the original colour.

I then used the magic wand to draw around the mouth so it became a loose part of the duplicate image.

I then decided that it would look good if in the image the eye colour was also present, do I used the same tool to draw around the eye so I would be able to move it into the black and white image.

This is the what it looked like after I had done this with both the two eyes and the lips, and then erased the rest of the duplicate image.

I then used some effects for the colouring to brighten the lips and eye colour, making them more stylised like my video is. It would also allow the colours to stand out more. I then opened up my finished image in word, twice, so I had two of the same images in order for me to split them in half.

I then split in half the first image before using it as a guideline to help split the other image, so it was perfect, as you can see below.

I then made one of the background for the image black as I thought at first that I wanted the half side on the front white and the half of the other on the back of the album's background to be white. After checking they fit perfectly together as if they were the original image, I took the first one I wanted to work on into an open work space and began to create it, as you can see below.

From these images, you can see how I was able to play around with how I wanted the font to look. I chose shadows and darkening lighting to bring it to life.

And that's how I created the picture for the front and back of the Digipak, and how I created my overall front image.

Process of mask and eye image experimentation

I first chose the two images I wanted, the one with the eyes, and a separate one of the mask. The first task was to erase the background for the mask, and then in the other image, to erase everything but the eyes. I then had to duplicate the image of the eyes, and transfer it to the page where the mask was. Because the mask I used and the eyes behind the mask on the other image were such different images, they wouldn't fit straight into the sockets. I therefore had to duplicate the eye image once more before erasing the left eye from one duplicate and the right eye from the other duplicate, so I had the same pair of eyes from the same photo, but they were free to move individually to the place I needed them. I then had to rearrange the order of the layers so I was able to see where I was erasing for the other photo to come through the other side. 

I did not end up using this particular mask and eyes for my CD cover, but this was good to experiment with before doing it properly. When I did it properly, I was able to make parts around the eye black and white and just have the eye colour on the iris showing.

This you can see in the images below;

Process of creating an image for my Digipak

This is the original photo after I have increased the saturation and done some colouring affects to make the image look better for the audience, however, because this is an image I screenshot from my music video as I felt it captured what I wanted my album to be about, as well as allowing the audience to connect to it better, the image quality is lacking, so I tried to sharpen the image but it made the distortion increase, so I experimented with some of the things you can do on photoshop and discovered I could blur it. There were a range of different blurs I could use, and the ‘Guassain Blur’ worked the best, by using the bar I was able to increase and decrease the intensity of the blur. As you can see from the 3 screen shots I have taken, the one above is one that was in the least blurred, the one below, has the most amount of blur and the last image I have screenshot is the one I'm using, which has the middle amount of blur to it, I felt that this gives it the dreamy affect which matches the idea of the album, that is if fictional and a lot of the album is about her imagination, good and bad, which explains the facial expression she has.